Lenovo S850

Best Price - Rs.13,500

Lenovo S850 Features:

• Display : 5-inch HD IPS
• OS : Android v4.4.2 KitKat
• Performance : 1.3 GHz Quad core processor , 1 GB RAM
• Camera : 13 MP AF rear with flash , 5 MP front
• Connectivity : Dual SIM , 3G HSPA+ , WiFi , GPS

The new Lenovo S850 is a 5-inch HD display smartphone loaded with the latest Android KitKat OS and Lenovo premium apps . It is powered by Mediatek’s 1.3 GHz quad core processor and 1 GB RAM . This dual SIM phone supports high speed 3G network connectivity with up to 21 Mbps 3G data download speed . It sports powerful dual cameras with 13 MP auto-focus at the rear and a 5 MP at the front .

Lenovo S850 key specifications :

• 5-inch HD IPS display
• Android v4.4.2 KitKat OS
• 1.3 GHz Quad core processor , 1 GB RAM
• 13 MP rear camera with auto-focus and LED flash , 5 MP front camera
• Dual SIM support (micro SIM) , 3G HSPA+ connectivity
• 16 GB in-built storage . No microSD card slot

Lenovo S850 Price in India : Rs.13,500

BEAUTIFUL DESIGN & GREAT FUN TO USE – Slim & light, the Lenovo S850 smartphone lets you truly flaunt your style. Behind its stunning all-glass exterior and 5” HD wide-view display lies a powerful quad-core processor, while two high-res cameras (13MP front, 5MP rear) allow you to shoot and share great moments, instantly. Available in pink, white, and dark blue, with dual-SIM.

• Stylish, Ultra-portable Design – The beautifully designed Lenovo S850 features a stylish, all-glass exterior with multiple color options. And it’s sleek enough not to weigh you down at just 8.2mm thin and 140g light.
• Powerful Front and Rear Cameras – Capture life’s moments any time of day or night with the S850′s powerful 13MP autofocus rear camera with flash, or enjoy clear video chats with the 5MP front camera. With cameras that powerful, the S850 is perfect for taking and sharing photos.
• 5″ Wide-view HD Screen – Whether you’re gaming, messaging, watching and sharing videos, or surfing the net, the Lenovo S850′s 5″ HD display with in-plane switching technology for wide viewing angles offers you a bigger and more entertaining experience.
• Quad Core Processing – The Lenovo S850′s 1.3GHz quad core processor enables better multitasking, delivers a smoother Android experience, and minimizes stutter when playing games or HD video.
• Dual SIM – One smartphone, two phone numbers. Whether you wish to take advantage of different data plans and save money, use your mobile overseas or simply want to separate business from pleasure, the S850′s dual SIM configuration has the answer.
• Lenovo Premium Apps – Do more with your S850 with built-in apps like SHAREit, which lets you share files wirelessly without network charges or even a WiFi connection; Security, which speeds up your phone and protects it from viruses; SNAPit, which provides a powerful camera app with multiple shooting modes; and SYNCit, which lets you back up and restore your contacts, SMS messages, and call logs.
• Android KitKat OS – As well as a polished design with beautiful full-screen albums and movie art when your S850 is locked , Android™ 4.4 delivers improved system performance, faster multitasking, and a host of additional smart features.

“As smartphones become more mainstream, consumers expect intuitive and fast products from all premium brands. The need is to go beyond the expected and provide extraordinary design that reflects their personality . Launched at MWC early this year, the Lenovo S850 has been widely-recognised as a stylish and a powerful device that signifies Lenovo’s best in-class design. and the expertise to make smartphones that address the needs of the consumers. Devices like the S850 are efficient, responsive and fashionable addressing the key needs of consumers,” said Mr. Sudhin Mathur – Director, Smartphones, Lenovo India.

Apple's acquisition of Beats gets EU approval

As with every massive acquisition, the announcement doesn't really mean all that much until all of the regulatory bodies around the world sign off on the deal. Google announced intentions to sell Motorola to Lenovo back inJanuary, but no regulatory bodies have approved that deal yet. It took about 8 months for the Microsoft/Nokia deal to be completed. Now, Apple has cleared one hurdle in its purchase of Beats Audio.

European Union antitrust regulators in the European Commission have approved the $3 billion sale, saying that the combined headphone market share will be low for Apple; and, there will still be quite a lot of competition in the headphone and streaming music markets. It is expected that the Apple deal will go through much faster than either the Motorola or Nokia deals, because there is far less antitrust concern with Apple buying Beats, and there aren't the international concerns about where money and jobs could be gained and lost, as both companies are American.

The ultimate goal of Apple buying Beats is still somewhat unclear, although the iconic Beats branding is obviously an appeal to Apple, and it does need some help with its streaming music offerings. Many still believe that the real purchase was for the star power with Dr Dre, Jimmy Iovine, and the myriad athletes and celebrities already on-board in Beats ads. Of course, the faster the deal goes through, the faster we'll get to see what Apple has planned. 

Meet the creative minds behind the Samsung Galaxy S5, Gear 2, and Gear Fit

Dedicated designers, planners and engineers are at the heart of Samsung's evolutionary devices. Each and every one of them is personally committed to driving innovation around the most important and impactful everyday features and take a key part in the process of figuring out how to bring aspirational technology into reality. Few people realize the tremendous amounts of planning, collaboration and creativity that go into designing a new smart device. Samsung, as a respected leader in the tech industry, has gathered its own team of highly creative designers, and with this post, we'd like to introduce you to three key figures: Dong Hun Kim, who was involved in the design direction of the Galaxy S5, JunYong Song, who helped develop Samsung's wearable devices, including Galaxy Gear and Gear 2, and Jaewoong Choi, who worked on designing the Gear Fit. These three senior designers share the common goal of making the best product available to their consumers with the end goal of creating products and experiences that users want to use confidently every day.

Dong Hun Kim
Senior Designer in the Product Design Group

“WE DESIGN WITH A FOCUS ON TOUCH.”

With previous experience in designing vehicles, Dong Hun joined Samsung as an experienced designer four years ago. He was involved in ID design for the Galaxy S5. Dong Hun's team conducted a lot of initial research to determine if certain designs were even possible given the large scales of production flagships must undergo. “We tried to deliver the most comfortable experience to the users. With Galaxy S5's ergonomic design, we considered all the factors, such as grip and tactile feeling, as well as mass production, durability tests, quality assurance.”

In the past, Dong Hun's team would focus on the color and gloss for the battery cover design. For the Galaxy S5, they considered the feel of the device, keeping in mind that mobile devices are one of the most frequently held objects in people's hands. 

His team also approached the Galaxy S5 as a daily fashion accessory during the conceptualization stage. They researched evolving trends of items used by people on a daily basis, from fashion to architecture to lighting to automotive. “We also acquired insights from a diverse set of accessories, like jewelry, premium watches and leather bags,” explains Dong Hun. “The shape and feel of the battery cover on the Galaxy S5 was inspired by leather goods. If you look at the trends for leather designs, we see bold patterns and gloss. We were inspired by these trends and worked on the design based on this insight.”

JunYong Song
Senior Designer in Product Design Group 

“WEARABLE PRODUCTS LIKE THE GALAXY GEAR WERE ONLY USED IN MOVIES 5-6 YEARS AGO. NOW THEY ARE A REALITY. THE POSSIBILITIES ARE ENDLESS.”

JunYong wanted to be a designer since he was in middle school. He joined Samsung in 2004 and was firstly involved in the early conceptualization of smartphones. Now, he is designing new wearable devices, such as the Galaxy Gear and Gear 2. Galaxy Gear was a particularly interesting project for JunYong because the design team needed to come up with a fresh concept for Samsung's completely new category of wearables. The team continuously discussed and collaborated with other teams in order to build a design foundation. The design is particularly important because it is the first impression a consumer has of a new device. JunYong's team had to put a lot of thought into what kind of benefits consumers would gain from the device. 

Design development is a collaborative process across various teams, and opinions can often vary. “Designers may want to take one direction, whereas engineers may feel differently,” explains JunYong. “Sometimes these different opinions lead to conflicts, and it can be a challenge staying true to my initial design concept while taking the needs of other teams into consideration at the same time. In the end, however, each team shares a common goal of making the best product possible.”

JunYong loves thinking about the different kinds of products he hopes to design in the future. “I get inspired by watching movies and imagining,” he says. “Wearable products like the Galaxy Gear were products of the future only shown in movies 5-6 years ago, and now this technology has become a reality. The possibilities are endless.”

Jaewoong Choi
Senior Designer in the UX Innovation Group 

“WE REALLY WANTED TO MAKE A WEARABLE PRODUCT THAT USERS COULD WEAR CONFIDENTLY EVERY DAY.”

Jaewoong is a senior designer focused on the Gear Fit and has worked at Samsung for seven years. To come up with the design concept for Gear Fit, he studied the market to understand what users really wanted from a wearable device. Based on numerous tests and market insights, his team planned a product in the form of a sleek wristband with a curved LCD. “We were very focused on simplifying functions for the Gear Fit,” says Jaewoong. “We really wanted to make a wearable product that the users could wear confidently every day without any hesitation.”

His team also tested many different versions of the device to find one that would fit comfortably on any wrist. “Initially, the team felt that the Gear Fit would look best if the curvature was small, but then those with thicker wrists felt uncomfortable.” Jaewoong’s team tested more than 100 different mock-ups and adjustments of the Gear Fit’s design before a final decision on the size was made. 

Jaewoong loves the collaborative nature of his team and believes that this cooperative mentality is what enables their team to come up with great products that work for all types of consumers. “There are many designers with diverse backgrounds at Samsung, and because of that various strong points can be converged. All of the designers help each other, learn from each other, and motivate one another.”

NOKIA LUMIA 930

Introduction

The Lumia 930 is the international version of Verizon's exclusive Lumia Icon flagship, and is arguably the swan song of the Nokia that were, as it has been conceived before Microsoft gobbled up its entire smartphone business. Nevertheless, it is Windows Phone's attempt to hold the flagship fort against Android juggernauts like theGalaxy S5 or the Xperia Z2. At first brush it has everything needed to take them head-on, like a large 1080p display, quad-core Snapdragon processor, 2 GB of RAM, 32 GB of internal memory, a 20 MP main camera, and exclusive Dolby surround audio recording. How about when we dive into the details? Let's see...

In the box

• In-ear stereo headphones
• Nokia AC-60 wall charger
• Nokia Charging and Data Cable CA-190CD
• Warranty and information leaflets

Design

With its chunky, but comfortable to grasp chassis, the Lumia 930 is one solid piece of unibody craftsmanship.

Compared to the Lumia 1020 and its giant 41 MP camera hump on the back, Nokia Lumia 930 is definitely smaller. However, at 5.39 x 2.80 x 0.39 inches (137 x 71 x 9.8 mm) and weighing 5.89 oz (167 g), it is still bulky and heavy for a 5-incher. The heavy unibody chassis feel very solid, though, and this feeling is further reinforced by the aluminum rim surrounding the sides, which gives the colorful polycarbonate pillow-shaped shells of the Lumia 930 a more premium look. We also liked how the tapered cover glass slopes towards the sides to merge with the metal rim for one uninterrupted look and feel. Nokia bragged that it takes hundreds of robotic movements to achieve the curved glass edges, and we have to say that the results of all that scrubbing are very pleasant to hold or simply look at.

The buttons are all located comfortably on the right hand side, with the most used power/lock key right smack in the middle. The lock key, as well as the volume rocker above it, and the two-stage camera shutter button are very ergonomic, easy to feel and press without looking, and with a deep tactile feedback. 

Sony Xperia C3 selfie phone

Best Price - Rs.25,000

Sony Xperia C3 Features:

• Display : 5.5-inch HD IPS
• OS : Android Kitkat OS v4.4.2
• Performance : 1.2 GHz Quad-core processor , 1GB RAM
• Connectivity : Dual SIM ,4G LTE,3G ,NFC , DLNA , Miracast
• Camera : 5 MP wide-angle front with LED flash , 8 MP AF rear with flash

The new Sony Xperia C3 is a 5.5-inch HD display smartphone loaded with the latest Android Kitkat OS v4.4.2 . It is powered by a Snapdragon 1.2 GHz Qualcomm Quad-core processor and a 1GB RAM . It is a Dual SIM phone with high speed 4G LTE and 3G connectivity .

What is unique about this is Sony has launched it as a PROselfie smartphone . That is a phone in which the front camera is given as much importance as the rear/main camera so that you can capture your perfect selfies without any compromise . In most smartphones the front camera is often neglected and comes with very few features & apps but not in this new Sony PROselfie smartphone.  The is a 5 MP wide-angle front camera with LED flash and real-time selfie apps . Now that is the first , a dedicated flash and app for the front camera ! But what Sony still missed in it is the auto-focus feature . Anyway , the rear camera is a 8 MP with auto-focus and LED flash .

Sony Xperia C3 key features/specs :

• 5.5-inch touchscreen , HD resolution , IPS display
• Android Kitkat OS v4.4.2
• 1.2 GHz Qualcomm Snapdragon Quad-core processor , 1GB RAM
• Dual SIM , dual standby
• High speed 4G LTE and 3G connectivity (4G support will depend on region)
• 5 MP wide-angle front camera with LED flash and real-time selfie apps
• 8 MP rear camera with auto-focus and LED flash , dedicated camera button
• Fully connected – NFC , DLNA , Miracast
• 8 GB in-built storage , up to 32 GB expandable
• Long battery backup
• Good build quality , light-weight , Slim design

Sony Xperia C3 Price in India  : Around Rs.25,000 . Coming soon .

Samsung Galaxy S5 Mini , the mini version of its flagship smartphone

 Best Price - Rs.24,990 commingsoon

Samsung Galaxy S5 Mini Features:

• Display : 4.5-inch HD Super AMOLED
• Performance : Quad Core 1.4 GHz CPU, 1.5GB RAM
• OS : Android v4.4.2 Kitkat
• USP : Fingerprint and Heart rate sensor , Dust and Water Resistant
• Camera : 8 MP AF rear camera , 2.1 MP front
• Samsung has launched the new Samsung Galaxy S5 Mini , the mini version of its flagship smartphone Samsung Galaxy S5 . The new phone sports a 4.5-inch HD display and is powered by Quad Core 1.4 GHz processor & 1.5GB RAM .Loaded with the latest Android v4.4.2 Kitkat OS , the new smartphone has a 8 MP rear camera with LED flash and a 2.1 MP front camera .
  Like its big brother , this one too sports Fingerprint scanner and Heart rate sensor and is water & dust resistant .It will be available in two variants – with and without 4G LTE . The 4G LTE one will also sport NFC module .
  Samsung Galaxy S5 Mini key features/specs:
  • 4.5-inch HD Super AMOLED display
  • Quad Core 1.4 GHz processor , 1.5GB RAM
  • Android v4.4.2 Kitkat OS
  • In-built Fingerprint scanner and Heart rate sensor
  • 8 MP auto-focus rear camera with LED flash , 2.1 MP front
  • 16 GB in-built storage , up to 64 GB expandable
  • IP67 Dust and Water Resistant
  • Ultra Power Saving mode
  • Premium built phone with metallic sides , perforated back with soft-touch
  Samsung Galaxy S5 Mini Price in India : Around Rs.24,990 . Coming soon .
  
  
  PR
  Samsung Launches Compact, Stylish Galaxy S5 mini Smartphone
  July 1, 2014
  Third generation mini device provides the optimal synthesis of design and performance from the flagship Galaxy S5
  SEOUL, Korea – July 1, 2014 – Samsung Electronics Co., Ltd. today announced the Galaxy S5 mini, a compact version of Samsung’s latest flagship smartphone. The Galaxy S5 mini delivers powerful performance, as well as the same dedicated fitness tools and enhanced device protection features found in the stylish Galaxy S5.
  “We always strive to develop devices that appeal to a range of consumer tastes and styles.” said JK Shin, CEO and Head of IT & Mobile Communication at Samsung Electronics. “The Galaxy S5 mini allows consumers to enjoy the iconic design and essential and useful features of the Galaxy S5 through a maximized minimalism approach.”
  Galaxy S5 mini continues Samsung design legacy and flagship experience
  Outfitted with a 4.5-inch HD Super AMOLED display, the Galaxy S5 mini delivers a wide and vivid viewing experience, and its compact size provides users with additional comfort, allowing for easy operation with only one hand. Like the Galaxy S5, the Galaxy S5 mini features a unique perforated pattern on the back cover creating a modern and sleek look, along with a premium, soft touch grip. The Galaxy S5 mini enables users to enjoy the same flagship experience as the Galaxy S5 with innovative features including IP67 certification, Ultra Power Saving Mode, a heart rate monitor, fingerprint scanner, and connectivity with the latest Samsung wearable devices.
  Powerful Samsung performance in a compact, portable device
  The Galaxy S5 mini comes equipped with a powerful Quad Core 1.4 GHz processor and 1.5GM RAM for seamless multi-tasking, faster webpage loading, softer UI transition, and quick power up. The high-resolution 8MP camera delivers crisp and clear photos and videos, while the Galaxy S5 mini’s support of LTE Category 4 provides users with ultra-fast downloads of movies and games on-the-go.
  The Galaxy S5 mini will be available in Russia starting in early July and is planned to expand to global market. At launch, the device will be available in four color options: Charcoal Black, Shimmery White, Electric Blue and Copper Gold.

Microsoft to Kinect Up the Next Windows Phone

The Verge has reported that Microsoft is in the process of inducting Kinect features in its next Windows phone, code named “Mclaren”. The Mclaren was introduced to the world through phone tripsters EVLeaks.

The phone will be a successor to the Lumia 1020 and will boast propriety technology like 3D touch and Real Motion. These features will assist in interaction with the phone without actually touching the display.

Kinect is now integral to the Xbox experience

Kinect was reveled at the 2010 E3 conference. Kinect made sense on a large screen system like the Xbox. Its features which made technology invisible was appreciated by people. The question that everyone seems to be asking is whether a phone version of Kinect will actually have some benefits or will be just another gimmicky add-on.

Some of the reported features include the ability to answer a phone call by just bringing it to your ears or cutting a call when the phone is dropped back in the pocket. The phone can also be put on a table to start an speakerphone conversation. These features have to be utility based or else they will end up as the Air Gestures in the Samsung phones.

The phone will also be fitted with pressure sensing instruments on the sides to detect changes in grip. They want to make external buttons completely obsolete. One of the way this can be used is gripping the phone can power on the device. Even the Camera can be zoomed in and out just by doing the usual pinching motions near the device.

These features were originally intended to be used on the Windows 8.1 powered Nokia Goldfinger phones. This phone is now being pushed back for a later release, while the Mclaren is being given priority. This is one more way in which Microsoft is pushing the Nokia name off the edge. Some have said that Nokia’s innovations are being stripped for profitable parts in Microsoft’s research labs.

The new UI will be inspired by Zune Mixview

The phones will also have a tiny UI renovation with the Kinect induction. When pointed above a tile it will open multiple floating tiles. This is inspired by the Zune Mixview. The tech makes sense on a big screen where there was minimum learning curve, but in a small screen it will be a whole different story. Microsoft would have had to go back to the drawing board to make the technology featurable on a handheld device.

Now as these are still leaks and we’d have to wait for the device to come in our hands before we comment on the functionality of these features. This of course will be a good experiment to look forward to. Microsoft Xbox’s Kinectic abilities suit it well for a home entertainment system, but it has to take some real efforts to convince people that hovering fingers over your phone is as good as having a touch response.

E3 2014 Roundup of Major Releases

The gamers paradise is sizzling with action. The E3 or the Electronic Entertainment Expo is the biggest Gaming conference. E3 2014 had some of the biggest names having their moment on the podium and a lots of games found their way to the spotlight. We bring you the latest releases from all of them.

MICROSOFT:

After the mega release of the Xbox One last year, Microsoft concentrated mostly on the games for their gaming console. The Games list from Microsoft stands at:

a)      “Call of Duty: Advanced Warfare”

b)      “Forza Horizon 2”

c)      “Evolve”

d)      “Assassin’s Creed: Unity”

e)      “Dragon Age Inquisition”

f)       “Sunset Overdrive”

g)      “Capcom: Dead Rising 3 DLC”

h)      “Dance Central Spotlight”

i)        “Fable Legends”

j)        “Project: Spark”

k)      “Ori and the Blind Forest”

The Announcement of Halo masterclass got a lot of folks excited

The most welcome news from Microsoft’s stable was the Halo Masterchief Collection. This will hold all the previous Halo versions plus the beta versions of upcoming versions, i.e Halo Nightfall and Halo: Guardians.

ELECTRONIC ARTS(EA):

The Mega Giant of the gaming industry had some sweet surprises for the gaming enthusiasts. Some of these games were demo of future releases. It’s almost like a cool prototype you saw at an auto show and wanted to know when its coming out only to know that date don’t exist. Hopefully that won’t be the case with:

a)    Untitled first person racing games: This one will be for the Go-Pro inspired generations. Have you ever seen those epic videos that those puny little cameras have captured and thought to yourself “wish I could do that.” Well this game aims to do just that. It will let the users operate in first person a huge assortment of vehicles such as cars, ATVs, helicopters, planes, jet-skis and more.

b) Mass Effect 4 and other Bioware games

c) Star Wars Battlefront

d) Mirror’s Edge 2: This was one of the most impressive and innovative games. The new version will show Faith (the lead) continue her intense badassery and take it to a new level. The parkour in this version will be more realistic and combat. This will be one of the games to look forward to.

Apart from this the usual sports games from the EA menu are also going to be released in their yearly release. This includes FIFA, Madden and NHL. Along with the Sims 4, the medival bonanza of pop culture will be celebrated with Dragon Age : Inquisition.

A lot of Dhoom in Battlefield Hardline

If you are a fan of fast paced urban action games, then Battlefield: Hardline Demo is the game for you. It’s a crime thriller with cops and robbers Dhooming around town. Somehow the visuals reminded us of the terrible, over used Amir khan dialogues from Dhoom 3.

UBISOFT:

The French gaming conglomerate had some impressive showcase this year. Heres the Ubisoft game list for the year:

a)      Far Cry 4

b)      Just Dance 2015

c)      Tom Clancy’s The Division

d)     The Crew

e)      Assassins Creed Unity

f)       Shape Up

g)      Valiant Hearts: The Great War

h)      Tom Clancy’s Rainbow Shield

This was a safe year for Ubisoft but their product line up was varied and will impress all kinds gaming pleasure seekers.

SONY:

They released the monster last year and now it’s time to feed it. After what must have been a long wait, the company showed off its games counter and it was truly impressive. It has a healthy mix of offerings for everyone this year. Here is what you can feast on this year on your PS4’s

a)      Uncharted 4: A Thief’s End

b)      The Order: 1886

c)      Infamous: First Light

d)     LittleBigPlanet 3

e)      Destiny

f)       Bloodborne

g)      No Man’s Sky

h)      Mortal Kombat X

i)        Batman: Arkham Knight

j)        Remakes and Free-to-Play

One of the biggest announcements was that Grand Theft Auto will finally make it on the PS4 by this fall. By the end of July the PS4 version of The Last of Us: Remastered will be out.

Sony also showed off some free to play games such as Kingdom Under Fire II, Planetside 2 and War Thunder just to show that it cares.

NINTENDO:

The Japanese came with a plan when they unleashed their games with a kickass Robot Chicken inspired segments. Seth Green’s boys made some hilarious pieces with Nintendo characters that left the audience in splits.

Nintendo also had actual gameplay in the trailer making it a more authentic sell. They also had a good number of games for their handheld platforms Wii U and Ninendo 3DS.

Here is their Games list for 2014:

a)      Super Smash Bros.’ for Wii U and 3DS

b)      Yoshi’s Wooly World’

c)      Captain Toad’s Treasure Tracker

d)      The new ‘Legend of Zelda’

e)      Pokémon Omega Ruby’ and ‘Alpha Sapphire’

f)       Bayonetta 2

g)      Hyrule Warriors

h)      Kirby and the Rainbow Curse

i)        Xenoblade Chronicles X

j)        Mario Maker

k)      Splatoon

l)        Fantasy Life

m)    Professor Layton vs Phoenix Wright: Ace Attorney

n)      Mario Party 10

Nintendo brought some extra fun in gaming with the Amiibos

Amiibos come in your favorite Nintendo Characters

Apart from this Nintendo also released a action figure series called Amiibo. These figures have to ability to remember the user’s stats, fighting styles and character traits and can be used with the Wii U. There a lot of possibilities

The Major players have showcased their goodies for 2014 and we look forward to bringing you more in-depth Game reviews as soon as we get to lay our hands on them.

The Top 5 FIFA World Cup Ads of 2014

1. NIKE

Football’s existence is under threat. It just had a corporate takeover and there has just been an attack of the clones. Our favourite sport is ruined and the greatest footballers now have to do odd jobs to survive. The Original Ronaldo decides brings them all together to save a game that has been their collective passion. Sometimes in life you just have to Risk Everything.

2. SAMSUNG

Earth is about to be destroyed and all the hopes of saving the planet rests on Footballers (because love for Football is not limited to just Earth.) Earth’s Mightiest footballers join forces against Aliens who seem inspired by the Predator. They are led by a hooded overlord who kinda reminds you of the Emperor from Star Wars. It’s almost a TV show as the ads are released in parts, teasing and keeping folks asking for more.

The Immense investment in these ads is impressive. The All Star video almost looks Avatar-ish.

3. ESPN

Football is a religion in most part of the world. Every 4 years the world is united by this religion and we all come together in one time zone: The World Cup Mean Time.

4. BEATS BY DRE

The five-minute ad, which is exhilarating to watch even for those who aren’t fans of the sport, begins with Neymar, the Brazilian star, having an emotional and empowering conversation with his father before the start of a match. The conversation goes on through the ad, as the setting changes from country to country and person to person. The powerhouse track playing in the background is ‘Jungle’ by X-Ambassadors and Jamie N Commons while the ad features famous football personalities like Rio Ferdinand, Cesc Fàbregas, Luis Suárez, Robin van Persie and Thierry Henry, as well as LeBron James, Nicki Minaj and others not from the football world.

5.MCDONALD’S

The clip was released to coincide with the start of the tournament in Brazil. One of them is a young boy. Another is a woman who happens to be wearing massive heels. There’s even an elderly man on a motorised scooter. All of them are shown performing ridiculous tricks with a football on the streets of Rio de Janeiro. We presume much of the trickery in this clip was accomplished using sly camera tactics, but even so, it makes for fine viewing.

Samsung takes aim at the iPad Air with New Slim Galaxy Tab S

Samsung has unveiled its new Galaxy Tab S, a new flagship tablet. The new device was introduced at an event Thursday evening in New York City and It will be available in two sizes: 8.4 and 10.5 inches.

Samsung called it a high-end tablet with an emphasis on entertainment and consumption. Google, Netflix and Flipboard are said to be the most important content on the tab. The Galaxy Tab S fashions a high-resolution SuperAMOLED display with 2,560 x 1,600 resolution, giving a tough competition to iPad ‘retina’ display. Samsung said its screen technology provides better color and deeper contrast, while consuming less power than the LCD displays in most tablets. It is the first time, Samsung has made available a tablet with SuperAMOLED display. At the back, the Galaxy Tab S 10.5 and 8.4 feature an 8MP camera with a 2.1MP at the front.

Galaxy Tab S is also equipped with an adaptive display, which will change the white balance of the tablet based on the ambient light. The screen also has a less reflectivity in bright sunlight. The device also has a fingerprint scanner same as Galaxy S5 which can be used by eight  people to login to different profiles.

Samsung is emphasizing the magazine content in the Galaxy Tab S with its own magazine display called Papergarden. The company also announced partnerships with Condé Nast, Marvel Comics National Geographic, who will be working on bringing titles to Papergarden, complete with interactive features.

Both Tab S tablets size variants are just 6.6mm thin, or 0.26 inches; thinner than the iPad Air. The weight is 465g for the large size and 294g for the smaller design. Both sizes come in white and bronze, and Samsung is offering optional covers as well as a keyboard.

The Tab S can also be synced to Galaxy S5 through SideSync, Once paired, the tablet can mirror the tablet’s screen in a smaller virtual window, letting users take calls on the tablet via its speakers and microphone. SideSync can also be used to transfer files or even run apps.

Samsung’s new Galaxy Tab S is a strong contender against iPad, However, time will tell how it is received by consumers. In the U.S., the Samsung Galaxy Tab S will cost $499 for the 10.5-inch version, and $399 for the 8.4-inch.

SPECIFICATIONS

• 10.5 INCH
 
• 8.4 INCH

Display

10.5” (267.2mm) 2560×1600(WQXGA) Super AMOLED

Bearer

Wi-Fi Model

- Wi-Fi Only

LTE Model

- LTE : 800/900/1800/2600+850/2100

- 3G : HSPA+42.2 850/900/1900/2100

- 2G : GSM/EDGE/GPRS 850/900/1800/1900

Memory

3GB RAM, 16/32GB Memory, MicroSD (up to 128GB)

Camera / Flash

8M w/ Flash LED + 2.1M Full HD

Connectivity

Wi-Fi 802.11 a/b/g/n/ac, MIMO

WiFi Direct, BT4.0

GPS

GPS, GLONASS, Beidou (Not supported in USA, Canada)

Dimension, Weight

Wi-Fi Model : 247.3 x 177.3 x 6.6mm , 465g

LTE Model : 247.3 x 177.3 x 6.6mm , 467g

Battery Capacity

7,900mAh

OS / Upgrade

Android 4.4 (Kitkat)

Messaging & SNS

Google+, Gmail

LBS

Google Maps

Other Services & Applications

Samsung Magazine, Professional pack, Multi-user mode,
SideSync 3.0, Gear & Gear fit manager

PC Applications

Samsung Kies

UI / Web Browser

Samsung UI / Android, Chrome Browser

Audio

MP3, AAC ,AAC+, eAAC+, WMA, Vorbis, FLAC

Video

H.263, H.264 (AVC), MPEG4, VC-1, WMV7, WMV8, VP8

Recording : FHD (1920 x 1080) @30fps

Playback : WQHD (2560 x 1440) @30fps

Connectors

USB 2.0, 3.5mm Ear jack